All your Business Profile questions, answered

  • What is a Business Profile?

    Your free Business Profile on Google helps your business show up when it matters most: the moment customers are searching for your business or products or services like yours on Google Search and Maps. Log into your Business Profile account to update your address, phone number, website, open hours and more to help customers find and connect with your business. Keep your profile updated with fresh photos, special offers and promotions to make it easy for customers to choose you. Learn more about how Google sources information about your business.

  • How does Business Profile help me reach more customers?

    Business Profile gives you the power to attract and engage customers when they search for your business on Google. Your Business Profile gives you a presence on Google Search and Maps, allowing you to respond to Reviews, post photos of products or special offers and add/edit your business details. Your Google business website lets you present your business professionally online, showcasing your photos and business details in a beautiful way. Insights shows you how you can optimise your customer engagement for better results, and you can encourage more engagement by interacting with your customers from the Customers tab.

  • What’s the difference between Business Profile and things like Google Places for Business, Google Business Profile, Google Listings, Google+ Business Pages?

    Business Profile lets you take advantage of your business’ presence on Google. With your Business Profile Account, you can manage and update your Business Profile and build a website to attract and engage more customers. Business Profile’ Business Profile encompasses what was once known as Google Places for Business, Google Listings and Google+ Business Pages.

  • How much does Business Profile cost?

    Anyone can use Business Profile free of charge. Really, we mean it. You can also learn more about using Google Ads to help drive your business by visiting this site.

  • Should I use Business Profile if I already have a website?

    Yes! Your free Google Business Profile complements your website by adding more visibility to your current business website on Google Search and Google Maps. You can even add a link to your website on your Business Profile.

  • Can I still use Business Profile if I don’t have a business shop front?

    Yes! Whether you’re a home-based business or a service-area business, you can list your business details to appear on Google with or without a physical address.

  • Why do I need to verify my business?

    Good question! Verification allows us to confirm that you are the rightful owner of the business, so that you have permission to manage your Google Business Profile. Your security is important to us and we don’t want anyone else but you making updates to your Business Profile.

  • How do I verify my business?

    It’s easy: For most businesses, you can verify ownership over the phone, via SMS, or by requesting and receiving a postcard to your address from Google. Learn more about how you can verify your business here.

  • How do I get a business email?

    You can get a business email with your company's domain name, like you@yourcompany, for you and everyone on your team with Gmail from Google Workspace, another business tool from Google. A business email address helps build customer trust and also lets you create email aliases such as help@yourcompany and sales@yourcompany to answer customer inquiries. Learn more about getting a custom email with Google Workspace.